Thursday, October 16, 2008

HP increasingly turning to touch-screen technology.

HP increasingly turning to touch-screen technology.

The Wall Street Journal (10/16) reports, "Hewlett-Packard Co., aiming to boost its personal computer sales amid a deteriorating economy and soft holiday season, is increasingly turning to touch-screen technology." The company is now "developing a consumer notebook machine with a touch screen that will debut before year end," and "will include special HP software that supports the touch screen," sources said. "Other details, such as pricing, remained unclear." The new laptops' "touch-sensitive screens allow PC users to move items around, surf the Web, or open files with their fingertips, replacing functions normally performed by a mouse and keyboard." This marks "the latest in a series of touch-oriented devices, including an upcoming line of cellphones that will become a priority of HP's consumer strategy as it tries to differentiate itself from rivals such as Dell Inc.," according to reports. "The new touch-screen notebook comes in time for a holiday sales season that's expected to drag heavily on PC makers."